#694 It's Yuri again! This time for Margaret Howell

All images /MENS RAG

Yuri the ubiquitous male model has just shown up again, this time in Margaret Howell's A/W 2009 lookbook. His is becoming a meteoric rise to fashion fame, and it keeps reminding me of Cole Mohr's career. First the shows and editorials, then a few campaigns (Margaret Howell included), though it took Mohr a lot longer to get his infamous Marc by Marc Jacobs gig. What's Yuri got in him next? I'd love to see one of the luxury brands take him on - we've seen plenty of Yuri the street kid, someone show us Yuri the English gentleman... or Yuri the Italian rake?




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