Photos: The Fashionisto
Gucci's interlocking double G logo was created in the 1960s and swiftly became a status symbol as celebrities were photographed at airports toting luggage bearing the mark. It was no coincidence then that the logo reappeared today in Milan, printed on the show venue's carpet and walls: The globetrotting jetsetters to which it alludes were well-referenced in the collection on display. In 45 looks spanning suits and coats, loungewear and leather, one thing was certain – Gucci designer Frida Gianni's ideal man won't be wearing skinny pants come Fall.
Each outfit featured a distinctly flared pair of trousers in all manner of volumes and weights, accompanied by perfectly tailored blazers with curving lapels and an endless supply of ultra-luxe coats. In a rich colour palette of dusty browns, charcoals and a brilliant sapphire blue, it was just about enough to convince the common man to recapture the glory days of travel and dress up to fly. After all, in today's socially networked world, one never knows just how far a photograph might go. It pays to look good all the time. And that's something those monied high fliers unequivocally understood.
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