Thursday, October 20, 2011
Where would we be without Mark McNairy? The former J. Press creative director turned shoe designer turned womenswear purveyor has a lot to answer for. No one person has revolutionised men's footwear to the extent that his suede-upper-and-contrast-colour-sole bucks have, and he's swiftly becoming the most sought-after collab partner since Comme des Garcons. His first foray into womenswear is an extension of his men's offering – boyish, instantly recognisable, full of in-jokes and unapologetically American.
I was lucky to be present for the lookbook shoot last month in New York (check my behind the scenes video, here). McNairy is all about spontaneity. 20 minutes before Justin Chung was scheduled to start snapping, no looks had been styled and the man couldn't have been less concerned. But you can't argue with his devil-may-care creative process – as you'll see below, the shoot worked out a treat. And judging from the photos, there's a chance that his impact will be felt in the women's footwear realm too – have you ever seen a girl looking so good in a pair of men's double monks? Me neither. Shoe designers take note – you might want to start producing in smaller sizes from this point on.
Photos: Justin Chung
Model: Corinna Studier at Supreme
I LIKE YOU!