#2141 Pikachunes for Barkers

Photos: Katherine Lowe

I'm about as commercial a guy as you'll ever find and I generally shy away from all things indie for fear of being reprimanded for my non-ironic ways, but even so, I'm a huge Pikachunes fan. His music is catchy, he's great fun in real life, and he's a Christchurchian just like me. (I, sadly, do not share his illustrious lineage – the city's second largest public art gallery is named after his great-grandfather.) We met last year in Sydney, then reunited in New York, and did what all good New Zealanders do when they hang out overseas – sang 90s r'n'b classics at the nearest karaoke bar. Since then, I've watched him play a couple of shows both here and at home, and every time he has kindly dedicated songs to me – a favour I've repaid by squealing like a schoolgirl.

Katherine Lowe and I have been shooting heaps for Barkers over the past couple of weeks, and we thought we'd get Miles (that's his real name) in the mix – he's about as unlikely a Barkers model as you'll ever find, but I reckon he brings a bit of gritty, downtown dishevelment to the brand. Have you ever seen Barkers look so grungy and fresh as in the above photo? I think not. It just goes to show the wonders of modern technology – styling a shoot in Auckland via Skype from New York really does work. Check out the rest of the shots, below.




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